Join the league of AI-powered digital marketers

A high-impact online program for individuals with
0-5 years of work experience

Apply Now
Academic Partner
Implementation Partner

What is DigiPivot?

AI is reshaping every industry and function, and digital marketing is no exception. As customer journeys, content creation, media planning, and campaign performance become increasingly AI-driven, marketers need a stronger blend of digital fundamentals and applied AI skills.

Google's DigiPivot program is designed to meet this need. This structured, fully funded 4-month program helps freshers and early-career professionals build the skills, confidence, and industry exposure needed to become AI-powered digital marketers that leading organizations value.

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Apply Now

Takes less than 2 minutes

What is special about DigiPivot?

digipivot-certifiacte
01

Experience the power of 3

Tap into the combined expertise
of Google, IIM Calcutta and
Accenture LearnVantage.

02

In-demand skill sets

Build applied AI and digital marketing skills that are in high-demand.

03

Career readiness built in

Build job readiness through expert-led sessions on resume writing, interview preparation, and career development.

04

Elite peer group

Learn alongside a curated group of high-potential learners from diverse industry segments and domains.

What will I be learning?

~10 hours Self-paced
Module 1

Artificial Intelligence

  • AI foundations
  • Generative AI
  • Prompt engineering
  • Data analysis
~120 hours Self-paced
Module 2

Digital Marketing & E-commerce

  • SEO
  • Google Ads
  • Google Analytics
  • Search Engine marketing
  • Social media
  • E-commerce
~20 hours Live-online
Module 3

Level Up Series

  • Sessions on new-age marketing by IIM Calcutta faculty
  • Resume building and interview prep by Accenture LearnVantage expert
  • Fireside chats with Google leaders
eligibility img

Is DigiPivot the right
program for me?

This program is for you if you are:

01

A fresher or a working professional with up to 5 years of experience

02

Looking to build a career in digital marketing

03

Seeking hands-on experience with digital marketing tools and AI

04

Ready to commit 9-10 hours of learning per week for 4 months

Check your eligibility
Key milestones

What are the program timelines?

1

Application
Deadline

By Sep 22, 2026
2

Selection
Process

By Oct 6, 2026
3

Program
Launch

On Oct 10, 2026
4

Program
Completion

By Jan 31, 2027

What's my investment?

Your program fee is fully funded. All you need to invest is your time and commitment.

FAQ

Frequently asked questions

AI is reshaping every industry and function, and digital marketing is no exception. As customer journeys, content creation, media planning, and campaign performance become increasingly AI-driven, marketers need a stronger blend of digital fundamentals and applied AI skills.
Google’s DigiPivot program is designed to meet this need. This structured, fully funded 4-month program helps freshers and early-career professionals build the skills, confidence, and industry exposure needed to become AI-powered digital marketers that leading organizations value.
The program is structured into three modules. The first two modules are delivered through self-paced learning and cover in-demand topics such as AI Foundations, Generative AI, Prompt Engineering, Data Analysis, SEO, Google Ads, Google Analytics, Search Engine Marketing (SEM), Social Media Marketing, and E-commerce.
The third module is conducted through live online sessions by IIM faculty and Accenture LearnVantage experts, focusing on resume building, interview preparation, career readiness, and professional development to help learners accelerate their career growth.
A fresher or a working professional with up to 5 years of experience and looking to build a lucrative career in digital marketing.
You can apply for the DigiPivot program by clicking here using your phone number and email address. It takes about 5 minutes to complete the application. All eligible applicants will be invited to participate in the online selection process.
Whether you are starting your career or looking to pivot into digital marketing, DigiPivot helps you develop in-demand skills, build a strong professional profile, earn industry-recognized credentials, and become industry ready.
The last date to submit your application for the DigiPivot Program is September 22, 2026.
We will keep you posted throughout the selection process on your progress via email communication. You can also write to us on digipivot@alv.accenture.com for any queries that you have.
Your program fee is fully funded by Google. Yes, you have read that right. With 100% fee funded, it is absolutely free for you.
The DigiPivot Program spans four months and is structured across three modules. The cohort will commence on October 6, 2026, with the program concluding at the graduation ceremony on January 31, 2027.
You will receive the certificate upon successful completion of the program.