Healthcare
July 15, 2021
The year 2020 reminded everyone on the planet that ‘health’ matters – above everything else. Suddenly but irreversibly, the spotlight is back on health. People have learned the hard way that there can be no compromise for the time, attention, and resources that need to be spent on health.
In healthcare, the focus is accentuated on factors like accuracy, prediction, prevention and collaboration. As we move forward, consumers and providers would embrace precise, virtual, engaging, cooperative, and instant healthcare. The emphasis on digital forces, data, engagement, anywhere access and personalization will get much stronger in the next few years.
The global healthcare spending between 2020 and 2024 is expected to rise at a 3.9% CAGR, considerably faster than the 2.8% recorded in 2015–2019 and is expected to reach over $10 trillion by 2024. According to Deloitte’s Healthcare Outlook 2021, global health care spending as a share of GDP will likely remain at around 10.2 percent through 2023. It would be influenced strongly by increased demand for care, labor costs, clinical and technological advances.
What’s remarkable here is,
Let’s break this down into some specific sub-trends.
As technology gets more and more sophisticated, the penetration of virtual tools would get deeper and deeper.
Consultations and diagnosis became possible and turned swiftly on a telemedicine platform. From mental health to child care to skincare – almost every specialty found a savior in the speed and reach that Telemedicine provided. This will continue its traction. The recent Deloitte Health Care Consumer Response to COVID-19 Survey shows that consumers using virtual visits grew from 15 percent to 19 percent between 2019 and 2020, and this number jumped to 28 percent after April 2020. 80 percent of consumers have said they are likely to have virtual visits even in the post-pandemic scenario.
Patients will become more open and comfortable using these tools – especially bots- before diving into costly and time-heavy consultations with human professionals.
New models would have to emerge to add speed, agility, and better patient experience across the spectrum. Such advanced models would be supported by a robust digital health ecosystem encompassing various technologies and segments like IoT, SaaS, EHR, EPS, wearables and implantables, tele monitoring, remote consultation and education, 3D printing, precision medicine, predictive modelling and analytics, etc.
More disruption is expected in the broader health ecosystem as we look for ways to improve diagnosis, care, services, and a better patient and clinician experience. There is a clear sign of widespread adoption of virtual care, new partnerships, new markets, new disruptors, and more. The emphasis on personal health will keep growing. Almost 72 percent of consumers prioritize personal health, and 60 percent of physicians are shifting from current approaches to prevention and well-being. Also, 75 percent of consumers want to work in partnership with providers to reach their healthcare goals.
The next decade would be all about personal healthcare and enhanced collaboration on an industry level for faster research for the cure, vaccines, and predictive healthcare. It’s the perfect time to gain the capabilities to speak a new language. As a professional or entrepreneur, you cannot afford to miss this next big bus. It’s time to build relevant capabilities and tap into promising opportunities in this space.
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