Be the
of the digital era


Advanced Programme inDigital Business Leadership

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Classes starting from
21st July, 2024

  • 1stIIM of
    India
  • Triple AccreditationAMBA, EQUIS, AACSB
  • 12
    Months
    Programme
    Sunday Only Classes
  • 96
    Hours
    of Live Interactive Sessions
  • 10
    Days
    54 Hours
    On-campus Learning
  • Exec.
    Edu. Alumni Status
  • "The future belongs to companies that put technology at the center of their outlook, capabilities, and leadership mandate." 1
  • "CEOs around the world expect to return to a strong economic growth over the next two years and their top ask from their CIOs is digitalisation." 2

IIM Calcutta Advantage

  • Triple Accreditation First B-School in India to get accreditation by EQUIS, AMBA and AACSB
  • Member of CEMS Only Indian B-School to be part of this global alliance of leading business schools, multinational companies and NGOs
  • Ranked #1 BT-MDRA Best B-School 2023, Fortune India Best B-School Survey 2023, Open Magazine's Best B-School Survey 2024
  • Ranked #5 India Ranking by NIRF 2024
  • Ranked #65 QS Global MBA Rankings
  • India’s First IIM Over 6 decades of unmatched excellence

Applications Open

+91-9652950077/ Whatsapp

Why Digital Business Leadership?

The Digital Business Leadership Program propels senior leaders in technology, operations,
business and marketing toward executive roles, seamlessly bridging the transition from
senior to executive leadership across various functions.

About IIM Calcutta

The Indian Institute of Management Calcutta was established as the first national institute for Post Graduate Studies and Research in Management by the Government of India in November 1961, in collaboration with Alfred P. Sloan School of Management (MIT), the Government of West Bengal, The Ford Foundation, and the Indian Industry. Over the years, IIM Calcutta has grown into a mature institution with a global reputation, imparting high-quality management education. It has been playing a pioneering role in professionalizing Indian management through its Post Graduate and Doctoral level Programmes, Executive Training Programmes, Research and Consulting Activities. For more information, please visit www.iimcal.ac.in.

Digital Business Leadership Certification Program Overview

The Advanced Certification Programme in Digital Business Leadership, offered by IIM Calcutta in collaboration with TalentSprint, is a comprehensive 12-month program designed for current and aspiring CXOs and senior management professionals. This program provides participants with the knowledge and skills required to lead digital transformation initiatives in today's business landscape.

The program combines the expertise of renowned faculty from IIM Calcutta and industry experts to deliver a highly interactive live online learning experience. Participants will engage in live interactive sessions, where they will have the opportunity to interact with faculty and peers, discuss real-world case studies, and gain insights from industry leaders.

The leadership program includes 2 campus visits of 5 days each to IIM Calcutta, providing participants with the opportunity to immerse themselves in the vibrant academic environment and engage in face-to-face interactions with faculty and fellow participants. These visits offer a unique networking opportunity and enhance the overall learning experience.

To ensure a well-rounded learning experience, the program encompasses a balanced mix of theoretical knowledge and practical application. Participants will cover 36% of the program through on-campus projects, case studies, and hands-on sessions, allowing them to apply their learning directly to real-world scenarios

Upon successful completion of the program, participants will receive an Executive Education Certification from IIM Calcutta and gain the prestigious status of IIM Calcutta Executive Alumni. This recognition further adds value to their professional profile and opens doors to new opportunities in the digital business domain.

Programme designed for Senior Leaders

  • IIM Calcutta Advantage
    Get certified by IIM Calcutta,the only B school
    in India to be a member of CEMS, Triple Accreditation - AMBA, EQUIS & AACSB
  • Experiential Learning
    Leverage distinctive pedagogy of Case Studies, Hands-on Sessions, Capstone Project, Sapere Aude’ talk and Campus Visits
  • Top Faculty
    Learn from IIM Calcutta Faculty
    and industry leaders in
    digital leadership practices
  • Executive Alumni Status
    Become an Alumni of IIM Calcutta Executive Education and network with
    top professionals

Learn from Accomplished Academia

Programme Directors

Prof. Anirvan Pant Strategic management,
IIM Calcutta


Anirvan Pant is a professor of Strategic Management at IIM Calcutta. In his research, he focuses on Indian firms and business leaders grappling with processes of strategic change and questions of strategic leadership over time.


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Prof. Abhipsa Pal Management Information Systems,
IIM Calcutta


Professor Abhipsa Pal is an Assistant Professor at the Indian Institute of Management Calcutta, specializing in Management Information Systems.


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Curriculum

Master a powerful strategic multi-disciplinary framework to
Lead in the digital era

  • Understanding Disruptive Technologies & Digital Transformation
  • Digitalization amidst Deglobalization
  • Discovering the Self Amidst Change

    Self-Assessment, aided by faculty.

    What do our personality traits say about our openness to change?

    Do we have what it takes to become TKBLs?

  • Problem Framing Amidst Ambiguity & Uncertainty
  • Platform Businesses in India
  • Design Thinking

    Mental Models Assumptions

    Thinking on the Edge

  • Sectoral Perspectives on Digital Business Leadership [Sapere aude]

  • Economics of Digital

    Digital and information goods

    Bundling and Unbundling

    Information Pricing Strategies

    Monetizing digital services

  • Demystifying Deep Tech and the Pillars of Digital Business

    Cloud Big Data

    Machine Learning, and AI as vectors of digital business capability

    Applications of AI and Generative AI in Buisness

  • Customer-Centricity in the Digital Age

  • Succeeding with Digital Products

    Design and user experience

    A/B testing

    Ethical Aspects of Design

  • Strategic Thinking and Digital Business Models

    Fundamentals of Business Strategy

    Business Agility through Digital

    Digital Business Models

    Digital Platforms Ecosystems Network Effects

  • Recrafting Marketing in the Digital Era

    Digital Marketing Analytics

    Integrating traditional and digital marketing

    Omnichannel Strategy

    Digital Marketing

    Mass Personalization

    Customer Experience & Engagement Marketing

  • Embedding DeepTech in Organizations

    Applications of Emerging Technologies in Industry 4.0

  • Digital: A Policy Perspective [Sapere aude]

  • Engaging the Self Amidst Change

    Self-Assessment, aided by faculty

    How do we leverage what we have to become TKBLs?

  • Managing Change

    Embracing the Digital Mindset

    Rewiring the Firm DNA

    Transitioning with Digital Partners

  • Strategic Leadership for Enterprise Growth

    Driving Disruption: The Challenger’s Perspective

    Renewing through Disruption: The Incumbent’s Perspective

    Organizational Ambidexterity

    Strategic Choice in the Age of AI

  • The Agile Organization
  • Storytelling and Strategic Communication in the Digital Era
  • Digital Dilemmas and Ethics in the Age of Big Data and AI [Sapere aude]

Format

  • 12-Month
    Executive Programme
  • Online Sessions
    Sundays 9:30am to 12:30pm
  • Live Interactive Sessions by
    IIM Calcutta Faculty and Industry Experts
  • 36% program covered on-campus through Projects,
    Case Studies and Hands-on Sessions
  • 2 Campus Visits of 5 days each
    to IIM Calcutta

Applications Open for Batch 3

The programme will be delivered on TalentSprint’s digital platform ipearl.ai

Capstone Projects

  • Examining Digital Shift, or
  • Creating a High-Tech Startup Business Plan

Gain IIM Calcutta Executive Alumni Status

  • Get an IIM Calcutta Email address after your course completion
  • Access to Alumni Portal to stay connected with the elite IIM Calcutta
    Executive Alumni Network of 27,000 members
  • Network with all IIM Calcutta Executive Education Alumni
  • Get updates on Alumni Achievements, Jobs and LIVE Project opportunities
  • Be entitled for a discount of 5% on program fee on opting for other
    IIM Calcutta Executive Programs

Exceptional Learning with a Diverse Peer Group

Experience

From Top Organizations

All logos belongs to respective companies

Find out why aspiring CXOs want to join the programme

Ideal for

  • Current and Aspiring Digital CXOs
  • Business Leaders, Senior Management Professionals, Technologists, Startup Leaders across a wide variety of industries globally.
  • Senior professionals with decision making roles from sectors largely transformed by digitisation - IT, Communication, Automobiles, BFSI, FMCG, Consulting, Healthcare, Retail, eCommerce etc.
  • Senior technology consultants tasked with solving client’s business problems with digital solutions

Eligibility

  • Education: Any Bachelor/Master’s degree in any discipline with a minimum 50% marks
  • Experience: Senior leaders with minimum 10 years of experience and an impactful career path

Admission Process

    Apply for the Programme

    Submit Documents*

    Selection by IIM Calcutta Committee**

    Join Programme

    *Scanned copies to be submitted within 7 days
    i) Education Certificate
    ii) Experience Letter/Latest Pay Slip

    **Selection for the Programme will be done by IIM Calcutta and is strictly based on education, work experience and motivation of the participants.

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Build a Digital Mindset and Drive Organisational Growth

Professional Growth


  • Lead self and others through the digital disruption
  • Develop insights into disruptive technologies
  • Advocate a culture of design thinking in your organisation

Transformational Impact


  • Build strong customer value propositions
  • Enable a culture of digital transformation
  • Co-create and innovate with the digital ecosystem

Fee with Flexible Payment Options

What is My Investment?

Application Fee
₹2,500

Installments Amount* Dates
Registration fee ₹20000 Within 48 hours after receiving the selection email
1st Installment ₹190,000 Within 15 days from the day, the registration fee is paid
2nd Installment ₹200,000 1st October 2024
3rd Installment ₹210,000 1st January 2025
Total Programme Fee ₹6,20,000
*18% GST extra as applicable

Special Pricing for Corporates

*2 campus visits of 5 days at IIM Calcutta.

Fees paid are non-refundable and non-transferable.

Modes of payment available

  • Internet Banking
  • Credit/Debit Card
  • UPI Payments

Easy Financing Options

12 Month 0% Interest Scheme / Interest-Based Schemes

EMI as low as ₹20,800/Month

EMI Options

Loan Partners

About TalentSprint

Frequently Asked Questions

In the digital era, every current and aspiring leader needs to understand the impact of digital in their role and business.

A Digital CXO is expected to drive an evolutionary change in the organisation where technology is deeply rooted in the company’s culture. The Digital CXO sets and implements digital strategy by working with cross-functional partners to map and transition traditional processes to digital ones.

Irrespective of their present role, the ideal responsibility of digital transformation leaders is that of a “transformer in chief,” charged with

  • Creating business value by deploying digital technologies
  • Breaking down data silos
  • Helping develop digital solutions for the business challenges
  • Ensuring collaboration, knowledge sharing, and digital best practices between stakeholders to help embed a robust digital ecosystem
  • Measuring ROI on digital projects, fine-tuning approaches as needed to ensure the organisation invests in the right tools and resources

The programme aims in empowering you to build a digital mindset and drive organisational growth.

Professional Growth

  • Lead self and others through the digital disruption
  • Develop insights into disruptive technologies
  • Advocate a culture of design thinking in your organisation

Transformational Impact

  • Build strong customer value propositions
  • Enable a culture of digital transformation
  • Co-create and innovate with the digital ecosystem

Current and Aspiring Digital CXOs

Business Leaders, Management Professionals, Technologists, Startup Leaders across a wide variety of industries in India and APAC

Senior professionals / Team leaders with decision making roles from sectors largely transformed by digitisation - IT, Communication, BFSI, FMCG, Consulting, Healthcare, Retail, eCommerce etc.

Business-Technology consultants tasked with solving client’s business problems with digital solutions