This programme is ideal for
The Indian Institute of Management Calcutta was established as the first national institute for Post Graduate Studies and Research in Management by the Government of India in November 1961, in collaboration with Alfred P. Sloan School of Management (MIT), the Government of West Bengal, The Ford Foundation, and the Indian Industry. Over the years, IIM Calcutta has grown into a mature institution with a global reputation, imparting high-quality management education. It has been playing a pioneering role in professionalizing Indian management through its Post Graduate and Doctoral level Programmes, Executive Training Programmes, Research and Consulting Activities. For more information, please visit www.iimcal.ac.in.
Designed by IIM Calcutta faculty, the curriculum empowers professionals with expertise in
retail strategy, consumer insights, and technology-driven decision-making.
Expertise: Retail strategy, sales & distribution management, branding and customer engagement strategies, buyer-seller relationships and market development, rural and bottom of the pyramid (BoP) marketing.
Professor Ramendra Singh is a Professor in Marketing at IIM Calcutta, combining academic depth with rich industry experience in retail and market development.
Expertise: Retail strategy, branding and customer engagement in retail, shopper and buyer-seller relationship management, rural and emerging market retail models, Inclusive business practices and CSR in retail.
Dr. Avinash Kumar is an Assistant Professor of Marketing at IIM Calcutta.
Application Fee*
₹2,500
Installments | Amount* | Dates |
---|---|---|
Registration fee | ₹20,000 | Within 48 hours registration |
1st Installment | ₹1,00,000 | Within 15 days from registration |
2nd Installment | ₹1,20,000 | April 2026 |
3rd Installment | ₹1,20,000 | July 2026 |
Total Fee* | ₹3,60,000 |
*Fees paid are non-refundable and non-transferable.
Special Program Fee for Corporate Nominations** **Applicable only for enterprises nominating their employees as a group
Modes of payment available
EMI as low as ₹15,252/Month
Retail is no longer just about stores—it’s about creating seamless, tech-driven, omnichannel experiences powered by digital and AI. To stay competitive, businesses need professionals who can integrate strategy, operations, and customer engagement with innovation.
India’s retail industry is on an unprecedented growth path—valued at $1.6 trillion by 2030, and expected to create 50M+ new jobs. Professionals who upskill today will be best placed to seize tomorrow’s leadership opportunities.
This programme bridges strategy with technology, equipping you to lead in a digital-first, AI-powered retail environment.
Retail today demands expertise who can think strategically and act digitally. This programme is ideal for:
At IIM Calcutta, you’ll learn from the best of both worlds:
Getting started is simple:
The Executive Programme in Retail Management from IIM Calcutta is a 12-month executive retail management course designed to help professionals, entrepreneurs, and aspiring leaders advance their careers in the fast-evolving retail industry. Offered by one of India’s top B-schools with triple accreditations (AMBA, EQUIS, AACSB), this retail management certification combines live interactive sessions, case studies, assignments, quizzes, and a capstone project to deliver a comprehensive learning experience. Participants will gain expertise in building omnichannel retail strategies, designing impactful store spaces, leveraging technology, AI, and data-driven insights, and developing customer-centric approaches to succeed in today’s competitive markets. With best-in-class self-learning content and a 6-day immersive campus visit to IIM Calcutta, this executive programme in retail management ensures both academic rigor and practical exposure. Whether you’re a professional seeking to transition into retail, a practitioner aiming for leadership roles, or an entrepreneur scaling your business, this IIM retail management course provides the skills, knowledge, and executive alumni status to accelerate your growth.